I was assigned to produce a set of photographs for Birò, an electric vehicle able to be driven in limited traffic areas and capable of interesting performances – the most relevant one is the removable battery, a feature that sets Birò as the only electric vehicle with this feature. We shot in Milan a truly ‘guerrila style’ production that, through the help and organization of Studio Idee Materia, ran very smoothly.
Below are a few images that ran as print ads, website gallery and also the video, produced by the guys at Frame24.
Many thanks to: Antonio Dore, Filippo Fontanel for believing in my work. Julienne, Nicola Fornaisieri, Studio IdeeMateria.